Things you need to let go when you’re creating content:
😳 Feeling silly.
Honestly the more of an ass you feel, the better the content is going to be. Let it go, trust the process, and remember it’s worth doing anything to build your brand and your business right?
😳 Not having fun.
More important than the perfect shot, the perfect hook, and all the right taglines is that you’re having fun. It translates and it’s contagious. Your audience is willing to forgive a lot of imperfections if you’re creating something that brings them joy and is something that pulls them in.
😳 Selling too much.
I get it, you’re on social media to build your brand. But consumers are here to be educated, entertained, or connected. It’s exhausting to feel like you’re always being sold to. Know when to sell hard and when to build your brand equity.
I mean social media is so noisy these days you might as well have fun creating the content right?