Posts tagged marketing campaign
A Note to Our Sweet and Naive 2016 Selves

2016 is almost over and it feels like we've aged a decade (at least in career years). Knowing what we do now, what would we go back and tell ourselves? Well in the spirit of the Ghost of Christmas Past, we've written a letter to our younger, more naive, and better-rested selves.

Read More
The 3 Elements for a Complete Marketing Campaign

After years of crafting, executing, and then reporting on marketing campaigns, we've realized that there are three elements that make up a well-rounded and complete campaign. We've also found that breaking down what these elements are and why they are included before presenting to our clients or partners is critical. Some aspects of a plan seem obvious while others don't might not seem appealing until you break them down. 

Read More