It’s easy to compare your new company to your big competitors but don’t stress about the services you offer! Learn to price and market your strengths and your weaknesses.Read More
One of the hardest lessons we’ve learned and have to keep re-learning is that self-care is an investment in yourself and your business. And the science backs us up on this.Read More
Freedom! Deciding what to work on and when! It all sounds amazing but before you jump ship and take the leap toward starting your own company or contracting yourself out as a freelancer, there are a few things you should know first. Take it from us.
When new entrepreneurs get together, you get brutally honest and insightful advice and experiences. If you're a new entrepreneur, take a moment to learn from fellow business owners who can give brutally honest advice.Read More
Even if you have never met Connie, you know the type: ambitious, highly energetic, and successful. From an award-winning wine bar, to real estate, to trade shows, to her newest venture Boosh. We pick her brain on success and looking for the next challenge.Read More
At one of my first jobs I messed up. Not a huge mistake but looking back I did everything wrong, making it seem much worse than it was. Now I look back and think 'Oh sweetie!'Read More
If you're thinking of taking your side-hustle full time or taking the leap into entrepreneurship then this interview is for you. Our clients Andrew and Ariela from Tempea talk about the beautiful journey of starting your own company, the very real challenges, and how sometimes the universe just lays things out for you.Read More
Rebecca from Be Naturally Fit keeps us inspired and motivated through her website and social channels so we wanted to ask her how she's able to create such an authentic and strong brand, and what motivates her. We love her advice for getting started and how her own brand evolved organically!Read More
Kristen and I get asked all the time about our business partnership which makes sense since you are likely to spend more time with your business partner than anyone else in your life for a while. Starting a business is a unique, amazing, and sometimes challenging journey. So what makes a successful partnership?Read More
Finding your niche means is finding your competitive edge, defining who you are as a brand, and claiming a space no one else has. But here's the thing. It's very, very hard. Like harder than sticking to a new year's resolution to cut out sugar, carbs, and Netflix hard.Read More
Like many of you, it was love at first bite when we tried Spread 'Em Kitchen's dips. It was the beet cashew spread that first caught out attention and pretty soon we were addicted to all of her products. She was also a part of what inspired us to start Piquant Marketing!
Since she's an experienced entrepreneur, we figured we could all learn a thing or two from Mellisa.Read More
Hiring an agency (us!) can help support the growth of your company by using the knowledge, tools, experience, and resources of people like us who are specialized in marketing. But it doesn't make sense for every company. Here are times when you shouldn't hire a marketing agency.Read More
2016 is almost over and it feels like we've aged a decade (at least in career years). Knowing what we do now, what would we go back and tell ourselves? Well in the spirit of the Ghost of Christmas Past, we've written a letter to our younger, more naive, and better-rested selves.Read More
We've read our fair share of business and marketing books, many of which we still refer to today. But ever so often we're reading something for fun and it changes how we view our careers, business, and strategy. Here are some books that are not only fascinating and great reads but are full of new insights for your business.Read More